Links tell crawlers which pages matter.

Paragraph 1: good content answers the question a visitor came with, uses plain language and links to related material so readers and crawlers can follow the thread.

Paragraph 2: good content answers the question a visitor came with, uses plain language and links to related material so readers and crawlers can follow the thread.

Paragraph 3: good content answers the question a visitor came with, uses plain language and links to related material so readers and crawlers can follow the thread.

See also writing for search.